5 Finest WordPress Popup Plugins of 2023

Are you searching for the perfect WordPress popup plugin? An excellent WordPress popup plugin helps you exchange web site guests into electronic mail subscribers and paying clients.

There are dozens of WordPress popup plugins that may enable you enhance conversion charges.

Nevertheless, most of them will both decelerate your web site, supply inaccurate statistics, or worst each.

On this article, we’ll evaluate the preferred WordPress popup plugins available on the market, so you may see which is the perfect WordPress popup plugin.

3 Issues to Watch Out for with WordPress Popup Plugins

Popups should be used fastidiously. Poorly made WordPress popups can simply turn into annoying and break the consumer expertise alongside along with your model’s popularity.

You must choose an answer that gives correct conduct interplay, focusing on, and personalization options, so you may supply the perfect consumer expertise whereas making certain most conversions.

Efficiency is one other difficulty with most WordPress popup plugins. Since many WordPress popup plugins use WordPress to trace analytics, this considerably improve the server load and decelerate your web site. As you already know, a sluggish web page pace negatively impacts your website positioning rankings.

This is the reason you want a WordPress popup plugin that gives highly effective conversion options with out slowing down your web site.

Final however not least, you must make it possible for the WordPress popup plugin that you simply select truly works along with your WordPress internet hosting surroundings. A number of popup plugins are poorly coded, so their superior options like A/B testing and reporting won’t work with most superior caching options that many internet hosting corporations at the moment are utilizing.

The primary function of utilizing a popup plugins for WordPress is that can assist you seize leads and enhance your electronic mail record subscribers.

You must be careful for the above 3 issues when selecting the WordPress popup plugin in your web site or on-line retailer.

Contenders for The Finest WordPress Popup Plugins

Now that you already know the frequent issues with most WordPress popup builders, you need to use it as a standards to judge all well-liked WordPress popup plugins.

Now since there are dozens of popup plugins, this course of may be reasonably time consuming.

That’s why, we did the analysis for you. Listed below are the perfect WordPress popup plugins that we’ll be evaluating in our information:

Now let’s check out every of them to seek out out which one is the perfect WordPress popup plugin that can assist you develop your web site.

1. OptinMonster


OptinMonster is the preferred lead technology software program available on the market. It lets you simply convert web site guests into subscribers and clients.

It comes with a strong WordPress popup builder and probably the most complete set of focusing on and personalization options. Merely put, it lets you maximize your conversion potential like a advertising professional.


OptinMonster dashboard

OptinMonster gives probably the most highly effective set of focusing on and personalization options out there. They mean you can create totally different campaigns together with popups, full display welcome mats, floating bar, scroll packing containers, and so on.

Their focusing on options mean you can goal customers by web page they’re visiting, exercise in your web site, their geo-location, and actually dozens extra.

You may create your individual guidelines to show a popup which makes them extra personalised and extremely efficient.

Beneath are a few of OptinMonster’s most notable options:

  • Superbly designed non-intrusive lightbox popups
  • Exit-intent popups that are displayed when a consumer is about to go away your web site
  • Highly effective focusing on choices with web page stage, geo-targeting, on-site retargeting, gadget based mostly focusing on, and extra.
  • Adblock detection to show focused messages to customers
  • Gadget focusing on with Cellular-friendly campaigns that look good on smaller gadgets
  • Set off popups with exit intent, scrolling, inactivity sensors, time based mostly triggers, and extra
  • Dozens of ready-made stunning popup templates
  • Drag and drop popup maker to simply create popups with your individual photos, fonts, and elegance
  • A number of marketing campaign varieties akin to inline/after put up optins, floating notification bar, countdown timers, fullscreen welcome mat, coupon wheel popups, and extra.
  • Monster-links popups which set off a popup by clicking on a hyperlink
  • Sure/No popups, two-step popups, and success message customization
  • Integrates with all high electronic mail advertising providers, contact type plugins, eCommerce platforms, and extra.

all of the options, we will confidently say that it’s the most complete WordPress popup builder available on the market. It has all that you simply’ll must immediately develop your electronic mail record and enhance conversions.


The largest benefit of utilizing OptinMonster comes with efficiency. It’s a SaaS utility which implies that it doesn’t use your WordPress internet hosting sources.

It hundreds asynchronously, which suggests it additionally doesn’t decelerate your perceived web page load pace. That is essential not only for consumer expertise but additionally for website positioning.

Final however not least, since OptinMonster doesn’t use WordPress to retailer analytics, your stats would be the most correct and it’ll work with any internet hosting surroundings.

Ease of Use

OptinMonster comes with an intuitive drag and drop popup builder. You may merely design your individual popups by including a background, selecting colours, photos, fonts, with your individual textual content and join type.

OptinMonster popup builder

Nevertheless, in case you don’t need to do this, you then’ll discover stunning ready-made popup templates to select from. Every of those templates is totally customizable utilizing a easy level and click on editor.

Including popups to your web site can be very simple. You don’t must edit any WordPress recordsdata or add code to your web site. You may merely set up their WordPress connector plugin.

Pricing: Ranging from $9 per 30 days (billed yearly).

Bonus: You may attempt the free plan which is simply obtainable by the OptinMonster WordPress plugin. WPBeginner customers can use our OptinMonster coupon to get further financial savings.

Disclosure: OptinMonster is the popup plugin that we use on WPBeginner. Many well-liked bloggers and companies use OptinMonster together with the likes of Social Media Examiner, Michael Hyatt, NBA, and extra.

WPBeginner’s founder, Syed Balkhi, is the co-founder of OptinMonster. He had this plugin constructed to assist us get extra electronic mail subscribers. Now he serves as an advisor to the corporate.

2. TrustPulse


TrustPulse is a WordPress popup plugin that makes use of social proof that can assist you enhance conversions in your web site.

It exhibits social-proof notifications in your web site to assist construct consumer belief, set off FOMO (concern of lacking out) impact, and encourages extra customers to signup or make a purchase order.


TrustPulse helps you immediately win consumer belief by sharing social proof utilizing less-intrusive however extremely efficient popups. Listed below are a number of the options that make it distinctive amongst our record of finest WordPress popup plugins.

TrustPulse popup
  • Triggers FOMO – It makes use of urgency and social proof to set off FOMO impact (concern of lacking out). This encourages customers to enroll or full a purchase order.
  • Actual-time Monitoring – It exhibits real-time purchases, exercise, and signups
  • Sensible-targeting – Present social proof popup to the suitable customers on the proper time
  • Customise popup – Use the default design or make it your individual with simple customization choices


In case you run an eCommerce enterprise, then pace is essential for extra gross sales in your web site. TrustPulse doesn’t have an effect on your web page load pace and improves the consumer expertise on the identical time.

It’s a SaaS app and doesn’t use your WordPress internet hosting sources. All of the code used to show popups hundreds asynchronously from the cloud servers.

Ease of Use

TrustPulse comes with an insanely simple to setup course of. The default social proof popup works with little or no modifications.

Creating a popup campaign in TrustPulse

It has a straightforward to make use of interface, which lets you customise popup, arrange focusing on, view stats, and run custom-made campaigns in your on-line retailer.

Pricing: Free 500 classes per 30 days after which pricing begins from $4 per 30 days (billed yearly).

3. Bloom


Bloom is a well-liked WordPress popup plugin made by Elegant Themes one of many oldest business WordPress theme retailers. Out there, as a standalone WordPress plugin, Bloom supplies a straightforward to make use of WordPress popup maker for bloggers.


Bloom comes with a good set of options masking the fundamental necessities you would wish from a great WordPress popup plugin.

Bloom user interface
  • Computerized lightbox popup
  • A number of optin varieties together with sidebar, slide-in, and under put up signup varieties.
  • Fundamental put up or web page stage focusing on
  • Fundamental time delay, scroll, type submission triggers
  • Pre-built popup templates with simple customization
  • Integrates with popuplar electronic mail service suppliers


Bloom comes as a stand-alone WordPress plugin, which suggests it hundreds all of the code out of your WordPress web site. This implies it makes use of your server sources and impacts your web page load time.

It tries to mitigate by optimizing the code and utilizing WordPress finest practices. Nevertheless, when you have a busy web site on restricted server sources then it will decelerate web site efficiency.

Based mostly in your WordPress caching plugin settings, reporting stats and options like A/B testing may misbehave.

Ease of Use

Bloom is extraordinarily simple to make use of with easy drag and drop popup maker. Creating new optins with Bloom is easy and the consumer interface is kind of simple to determine.

Choose a popup template in Bloom

The difficulty is available in if you find yourself configuring show settings. There are too many choices to select from, which makes the consumer interface a bit complicated.

Pricing: Comes with Elegant Themes mebership ranging from $89 per yr.

4. Sumo


Sumo is a free popup plugin for WordPress which lets you add popups to your web site. They provide a premium model which gives extra choices.

Sumo panel in WordPress dashboard


  • Lets you create free WordPress popup and opt-in type
  • You should utilize a number of optin varieties
  • Connects with well-liked electronic mail advertising platforms
  • Comes with totally different types and templates to make use of
  • Consists of primary A/B testing and stats in your varieties

The free model is proscribed in options and provides Sumo branding to your popups.


Sumo hundreds code asynchronously which reduces the influence on efficiency. Relying in your marketing campaign design, the impact on efficiency could differ.

Ease of Use

Sumo integrates along with your WordPress web site. Nevertheless, you’ll must handle your account from their web site and use the Sumo dashboard to design your campaigns.

Design your popup with Sumo dashboard

It comes with a little bit of a studying curve. The marketing campaign builder is just not the simplest however you’ll discover your means round. We discovered it a bit tougher to make use of notably when it got here to integrations and focusing on.

5. Thrive Leads

Thrive Leads

Thrive Leads is one other well-liked popup plugin for WordPress. It comes with stunning popup templates and a simple to make use of popup builder.


Thrive Leads is designed that can assist you seize leads in your WordPress web site and develop your electronic mail record. Here’s a fast overview of its options.

Thrive Leads
  • A number of optin varieties together with lightbox popup, inline varieties, 2-step optin, slide in varieties, and extra
  • Easy drag and drop editor to customise join varieties
  • Fundamental A/B testing and analytics in your varieties
  • Web page stage focusing on together with classes, tags, put up varieties, and extra
  • Works with all well-liked electronic mail providers
  • Cellular pleasant popups for small gadgets


Thrive Leads does attempt to steadiness out efficiency and options. Nevertheless, it’s nonetheless slower than another options on our record.

It’s a standalone WordPress plugin, which suggests all of the code resides in your WordPress web site and makes use of your internet hosting sources.

This additionally implies that like Bloom, options like reporting and A/B checks could not work correctly on sure internet hosting corporations or with well-liked caching plugins.

Ease of Use

Thrive Leads is fairly straight-forward to make use of and comes with a number of templates. It additionally comes with a primary popup maker with drag and drop performance to customise your popup type.

Thrive Leads builder interface

There’s a slight studying curve concerned in displaying optins in your web site. Many newcomers would battle a bit when establishing a popup.

You’ll see totally different choices for Lead teams, lead shortcodes, Thrive packing containers, and different options with out a lot rationalization. This implies customers must discover them to study what they do.

Pricing: Ranging from $67 per yr for a single web site license.

Efficiency Comparability of High WordPress Popup Plugins

For this text, we determined to really attempt every WordPress popup plugin and take a look at their influence on an internet site’s efficiency and pace.

Principally, we created a demo web site and used the default settings of every plugin to create a primary WordPress popup. After that, we used Pingdom to check web page load pace.

Following are the outcomes of our checks.

Popup PluginWeb page Load timeRequestsWeb page measurement
Thrive Leads1.38s26736.4KB

In our outcomes, we discovered OptinMonster to be the quickest WordPress popup plugin with the least impact on efficiency.

Conclusion: Which is The Finest WordPress Popup Plugin?

Contemplating the standards we arrange, OptinMonster comes up as the perfect WordPress popup plugin. It’s the quickest popup builder and comes with unimaginable instruments to spice up conversion charges.

It is usually the simplest to make use of with stunning popup templates and a strong drag and drop editor. It really works with all well-liked CRMs, electronic mail advertising platforms, finest WordPress type plugins, customized HTML varieties, and extra.

Displaying your popups on the proper time to proper customers is what makes them simpler. OptinMonster consists of highly effective web page stage focusing on choices, personalization, and event-based triggers.

In case you are working an eCommerce retailer, then we might suggest OptinMonster + TrustPulse. This lets you maximize conversions with social proof and OptinMonster’s highly effective cart abandonment options.

We hope this text helped you choose the perfect WordPress popup plugin in your web site. You might also need to see our article on examined and straightforward methods to develop your electronic mail record.

Subscribe To Our Newsletter

Get updates and learn from the best

More To Explore